Reactions mixed to VCU’s new logos


A side by side comparison of the old and new.
A side by side comparison of the old and new.

VCU unveiled their highly anticipated new logo and visual identity series, and as expected, reactions have been mixed. Not surprisingly, the Rickabaugh Graphics design wasn’t immediately embraced by every VCU fan of all the cities of all the worlds. Many like it (myself included, I love it in fact), many don’t. But this was to be expected. Has anyone ever tried agreeing on a paint color with their spouse? Imagine how hard that is, then include all the other design variables outside of just simply picking a color.

Here’s just a sampling of the positive, the negative and the weird from the wonderful world of Twitter.

















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VCU School of the Arts (BFA '07) and Center for Sport Leadership (M.Ed. '10) alumnus, Mat has followed VCU basketball since the Sunbelt days when he'd attend games with his father. Worked as a graduate assistant in the VCU Sports Information Department for the '09-'10 season, but has covered VCU basketball for since 2007. Like what you're reading and want to know how you can keep alive? Make a donation! While we sell advertising on our site, we aren't the best at it, so your donation helps us take time away from things like "work" to work on FOLLOW THIS LINK to make a secure donation through PayPal.