VCU Athletics unveils new logo, visual identity

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VCU unveiled a series of logos as a part of VCU Athletic’s new visual identity today. The process started over a year ago and was narrowed down by a number of constituency groups from 16 initial concepts, to four finalists, to the finished product you see below.

The complete rollout will take roughly a year to complete but new merchandise is already available in the VCU bookstore. As for basketball, new uniforms and a center court logo won’t come about until next season.

VCUlogos

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VCU School of the Arts (BFA '07) and Center for Sport Leadership (M.Ed. '10) alumnus, Mat has followed VCU basketball since the Sunbelt days when he'd attend games with his father. Worked as a graduate assistant in the VCU Sports Information Department for the '09-'10 season, but has covered VCU basketball for VCURamNation.com since 2007. Like what you're reading and want to know how you can keep VCURamNation.com alive? Make a donation! While we sell advertising on our site, we aren't the best at it, so your donation helps us take time away from things like "work" to work on VCURamNation.com. FOLLOW THIS LINK to make a secure donation through PayPal.