- Apr 3, 2012
The email was in my spam folder as it was for a couple other posters.First off, let me apologize to anyone who read my posts earlier this month about what was told to me during my meeting with the AD staff. I posted what I was told.
Now I will add to what I said then- I implored them NOT to do a reseating this year. Many of the arguments I read here were things I, and others, mentioned to them as reasons not to do this. They explained their reasons, but I just don't get it.
For those who don't know me, let me tell you a bit:
We have had season tickets since 1985, after attending with a student on a student ID for two years before that.
We are Capital Campaign member, so 2 of our seats are safe, no matter what they do. We have two others that are subject to reseating.
I was on the original reseating committee.
We are mid-level donors, even though we don't have to be. We give more than what is required for CC members.
I did not get the e-mail this morning. I don't know why. That was one of the original purposes of my meeting with the members of the AD.
This reseating is not necessary. I was told the same stuff others were told, that this is some way they think donors at all levels will be able to upgrade their seats. They told me this was based on conversations with donors who were complaining about the last reseating. I'd love to know who these donors are.
Then it struck me- Just who, and at what donor levels, are these people they were talking to? One of the problems we talked about at length was the need for them to reach out to donors at ALL levels. I see that the responses people got today mentioned a couple groups where they claim they got advice from were the Athletics Advisory Board and the Ram Athletic Fund Board. I asked then, and I ask now- How representative are those two groups of the entire fan base? That, I fear, is the problem. If they are only talking to people who they select from the top donors, what do you expect those people to tell them?
If the problem is as they said, they have a lot of empty seats and a lot of people who want better seats, why not do this:
1. Ask those who what to upgrade to let them know they want to upgrade.
2. Rank this group by Ram Ranking.
3. If you want to upgrade, your current seats go into the unfilled pool.
3. Let people pick new seats from the pool of unfilled seats, in Ram Ranking order.
4. Everyone keeps their seats until the REGULAR re-seating comes due in 2024 (4 years from last).
I call this the You Pick'em Plan. You pick to keep your current seats or you pick new ones. This way the best seats get bought up and hopefully filled up.
One more thing I like to make clear. This is my understanding of the current tax laws. If there are any tax experts out there, feel free to correct me, if I'm wrong.
When VCU started to separate your donation into a seat fee ($250) and a charitable donation, it was because a change in the tax laws that excluded charitable donations that were connected to seating rights. Now that they have done away with the seat fee, and everything will be the same, and if seat location will be based on that donor level, you will lose the entire donation as a charitable donation. This is the reason they can't tie donations to seat locations (like in the little chart they did). My bet is a lot of those "big" donors would hate to lose that donation each year.