Charlotte Wants CIAA Tournament Encore

BigE

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Charlotte tourism leaders are ready for some more roundball.

The Charlotte Regional Visitors Authority has begun formal negotiations to keep the Central Intercollegiate Athletic Association’s annual men’s and women’s basketball tournaments here for several more years. Tim Newman, the visitors authority’s chief executive, told board members this week the CRVA submitted a bid last month to the conference of historically black colleges and universities to extend the partnership.

“They’re evaluating that,” Newman says. “We think we’ve got a great shot based on the great relationship we’ve had.”

The current three-year deal expires in 2011. Charlotte has hosted the CIAA since 2006 at Time Warner Cable Arena. Economic impact from the tournament in 2010 was $37.1 million, dipping from $38.2 million a year earlier.

Terms of the current deal include free use of the arena for the conference. All concessions revenue goes to the arena’s anchor tenant and operator, the NBA Charlotte Bobcats. A consortium of major companies and city and county government contribute $1 million annually to the CIAA’s scholarship fund.

Newman hopes to have a new contract to host the tournament by the time the 2011 event tips off in February.

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http://charlotte.bizjournals.com/charlo ... ncore.html
 
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